Value Pricing Workshop
Have you ever wanted to know more about how your firm can effectively price and sell your services?
Then the October Value Pricing Workshop in Sydney - featuring acclaimed value pricing expert Alan Weiss – is an event you can't afford to miss...
As the only sponsor of the event, 10X is proud to offer our franchisees discounted tickets. Ticket prices usually range from $1,100 - $1,500 + GST per person, but the team at Rob Nixon have generously set up a special section on their website where you and your 10X team members can purchase tickets for only $900 +GST.
Rob has advised that tickets are limited, so get in early to reserve your place and benefit from a full-day seminar and 90 minute question and answer session with Alan - the world's leading value pricing consultant with 38 years experience selling value-based fees and author of 26 books.
Value Pricing is a term widely misused and misunderstood. Some think they are value pricing because they charge a higher hourly rate than normal! Some think it is merely pricing a job in advance - and then hoping the client will accept it. Others think it is putting their clients on a fixed price agreement for the year.
Value Pricing is all about being rewarded fairly for the contribution you make to improve your client's condition. It is not contingency or success fees. It is not 'fee gouging'. It is not charging for what you think the project is worth after you have completed it. It is about being fairly rewarded for what you bring 'to the table'.
As you will discover with Alan Weiss, Value Pricing is both an art and a science. If you charge by the hour or day (or other arbitrary 'unit' based pricing methods) then you are not maximising the value of your intellectual property. Any method of time based billing does not have the client's best interests at heart. It is a conflict of interest. The longer you take to do the project the more you get.
When you correctly implement Value Pricing, your lifestyle will improve and the client's condition will also improve. You will be rewarded accordingly to your true value. Click here to download the brochure.
